Your latest round-up
 
 
This week, we're diving into the transformative power of AI, from reshaping customer interactions to streamlining pharmaceutical pathways. Discover how an insurer is leveraging GenAI to revolutionize their digital contact center; and tune in to a new podcast that unpacks AI's pivotal role in the pharma industry. Plus, don't miss our analysis on how to enhance Europe’s attractiveness to foreign investors.
 
 
 
 
 
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Case Study
 
 
 
esure is pioneering the use of GenAI to enhance customer experience and journeys whilst streamlining costs.
 
 
 
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Europe Attractiveness Survey
 
 
 
Policymakers can enhance Europe’s attractiveness to foreign investors by focusing on nine critical areas.
 
 
 
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Podcast
 
 
 
In this episode of the EY Health Sciences and Wellness Experience podcast, host Patrick T. O’Sullivan discusses how AI is currently being used to support pharmaceutical manufacturing and supply chain.
 
 
 
Listen now
 
 
 
 
 
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Geostrategy
 
 
 
In this edition, cross-border mergers and acquisitions (M&A), life sciences as a geopolitical sector, new European Parliament, Mexican election, and more.
 
 
 
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More insights from EY
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
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