On-demand Webinar | Build a sales engine fit for an AI era

Are you ready for the future of sales?

We’re seeing the TMT market evolve quickly and sales leaders are rethinking where they create value for customers and the organisation. AI is opening the door to new opportunities – from increasing velocity in the sales cycle to helping sellers engage with customers with greater impact.

Research shows that in this AI-driven era, companies implementing AI in sales have seen productivity gains of around 20%. Those using GenAI-assisted solutions are 2.1 times more likely to acquire customers. It’s clear that AI will underpin the next wave of sales excellence — but only when it’s applied in ways that deliver tangible value.

In this session you can expect to learn about:

► The areas of the sales function that have the highest potential to drive value using AI
► How AI can make sales processes quicker and more efficient
► Examples of best practice we are seeing across the industry
► Practical steps to start adapting now

Register on-demand for a practical view of how you can build confidence in your sales engine.