Webcast | How to scale GenAI adoption and elevate team performance

Thursday, 13 November 2025 | 11:00 a.m. – 12:00 p.m. GMT

About the session
Generative AI is reshaping how organisations operate, but how are the top performers turning potential into measurable impact?

Join us for a one-hour webcast to explore how leading organisations are transforming performance with GenAI. You’ll gain insights, leadership strategies, and practical actions to accelerate adoption in your organisation.

Date: Thursday, 13 November 2025
Time: 11:00 a.m. – 12:00 p.m. GMT

You’ll hear from

Grantley Morgan, Head of Brand, Research and Innovation, EY Lane4
Sharing new research on UK GenAI adoption and how ‘AI Transformer’ organisations unlock 11 hours per AI user, per week.

Catriona Campbell MBE, Partner and AI Client Strategy Leader
Exploring how AI-fluent leadership drives outsized ROI and closes the adoption-value gap.

Shaun Scantlebury, EY Lane4 Lead Partner and our GenAI Transformation Team
Offering practical guidance and answering your questions live.


Your takeaway

Understand how top-performing organisations are scaling GenAI
Learn what leadership behaviours drive real ROI
Leave with actionable steps to accelerate GenAI transformation in your organisation